Terms of Service

Effective August 13, 2026. Questions? Contact us at clients@illuminationlab.io. These Terms will be updated as our business evolves; we will revise the effective date and, where changes are material, provide additional notice.

These Terms of Service ("Terms") are entered into between Illumination Lab LLC, a Florida limited liability company doing business as "LashBooked" ("LashBooked," "we," "us," or "our"), and the individual or entity agreeing to these Terms ("Customer" or "you"). These Terms govern access to and use of (a) the marketing website located at https://lashbooked.com (the "Site") and (b) the LashBooked software-as-a-service platform (the "Platform," and together with the Site, the "Service"). If you agree to these Terms on behalf of an organization, you represent that you have authority to bind that organization, and "Customer" and "you" refer to that organization.

1. Acceptance of Terms

By accessing the Site, creating an account, or using the Service, you agree to be bound by these Terms and by our Privacy Policy, which is incorporated herein by reference. If you do not agree, you may not access or use the Service. Any order forms, statements of work, or addenda that reference these Terms are incorporated into this agreement.

2. Description of Service

LashBooked is an all-in-one marketing and CRM platform built for lash & brow artists and studios. The Service may include contact and lead management, pipelines, appointment scheduling, two-way SMS and email messaging, automation and follow-up campaigns, reputation and review tools, analytics and reporting, and related features. LashBooked is business software for beauty professionals; it is not a medical or healthcare service. Features, plans, and limits are described on the Site or in the applicable order and may evolve over time.

Definitions. In these Terms: "Authorized User" means an employee, contractor, or agent of Customer authorized to access the Platform under Customer's account. "Customer Data" means any data, text, images, audio, communications, contact records, or other materials that Customer or its Authorized Users submit to or generate in the Service, including the client contact lists and appointment information Customer imports. "Subscription Term" means the period during which Customer is entitled to use the Service.

3. Accounts and Eligibility

The Service is intended for business use only. By using the Service, you represent and warrant that (a) you are at least 18 years old, (b) you have the legal capacity to enter into these Terms, (c) you are not using the Service for personal, family, or household purposes, and (d) your use will comply with all applicable laws and regulations.

Customer must provide accurate, current, and complete information when creating an account and maintain the accuracy of that information. Customer is responsible for safeguarding login credentials and for all activities that occur under its account, including the acts and omissions of Authorized Users. Customer must notify us promptly at clients@illuminationlab.io of any unauthorized access or suspected breach of its account. We are not liable for losses resulting from unauthorized use of Customer's account.

Subject to these Terms and payment of applicable fees, LashBooked grants Customer a limited, non-exclusive, non-transferable, non-sublicensable right during the Subscription Term to access and use the Service for Customer's internal business purposes, solely through Authorized Users. We will use commercially reasonable efforts to make the Service available, subject to scheduled maintenance, emergency maintenance, and events beyond our reasonable control; the Service is not guaranteed to be uninterrupted or error-free.

4. Subscription, Billing, and Usage Fees

4.1 Pricing Model

The Service is offered on a month-to-month basis consisting of (a) a flat base platform fee of $99 per month and (b) pay-as-you-use usage charges billed based on your consumption of metered features (for example, SMS and MMS messages, email sends, phone-number leases, and call or messaging minutes). There is no long-term contract and no free trial; you subscribe month to month and may cancel effective at the end of your current billing period. Current rates for metered features are disclosed in Customer's account or on the Site and may be updated as described below.

4.2 Billing Cycle and Renewal

The base fee is billed in advance each month and the subscription continues month to month until cancelled. Usage charges are billed in arrears for the applicable billing period. Customer may cancel at any time through the account settings or by notice to clients@illuminationlab.io; cancellation takes effect at the end of the then-current billing month.

4.3 Payment Processing

Payments are handled by our third-party payment processor. By providing payment information, Customer authorizes us (through the processor) to charge its payment method for all fees due and agrees to the processor's terms with respect to payment processing. Customer is responsible for maintaining a valid payment method.

4.4 Fee Changes

We may change the base subscription fee and usage rates from time to time. For changes to the base fee, we will provide at least thirty (30) days' prior notice; changes take effect at the start of the next billing month. For changes to usage rates (which may be driven by third-party cost changes from messaging or other providers), we will provide reasonable advance notice and the new rates will apply to usage after the effective date.

4.5 Taxes, Late Payment, and Refunds

Fees are exclusive of taxes. Customer is responsible for all applicable sales, use, and similar taxes, other than taxes based on LashBooked's net income. Undisputed past-due amounts accrue interest at the lesser of 1.5% per month or the maximum rate permitted by law, and we may suspend the Service if payment is more than ten (10) days past due after notice and a reasonable opportunity to cure. Except where required by law, fees are non-refundable and no credits will be issued for partial billing periods.

5. Customer Data and Ownership

As between the parties, Customer owns and retains all right, title, and interest in and to Customer Data, including its client lists and contact records. Customer grants LashBooked a worldwide, non-exclusive, royalty-free license to host, copy, transmit, display, process, and otherwise use Customer Data solely as necessary to provide, maintain, secure, and improve the Service, to comply with law, and to enforce these Terms. We do not sell Customer Data and we do not use the contact records Customer imports for our own marketing.

Customer is solely responsible for the accuracy, quality, legality, and appropriateness of Customer Data and for obtaining all necessary rights, consents, and authorizations to submit it to the Service and to contact the individuals in it.

6. Messaging, SMS, and Telephone Compliance

The Service lets Customer send SMS/MMS text messages, emails, and other communications to Customer's own clients and leads. Customer is solely responsible for obtaining and maintaining all legally required consent to contact the individuals it messages through the Service, and for honoring opt-out and unsubscribe requests. Without limitation, Customer will comply with the Telephone Consumer Protection Act ("TCPA"), the CAN-SPAM Act, the Telemarketing Sales Rule, applicable state telemarketing and messaging laws, carrier requirements and messaging (A2P) registration obligations, and any call-recording or two-party consent laws that apply where a recorded call occurs. Customer will not use the Service to send unsolicited, unlawful, deceptive, harassing, or abusive communications. LashBooked provides the tools to send messages; it does not provide the consent, and Customer's clients are Customer's own contacts.

7. Acceptable Use

Customer will not, and will not permit any Authorized User or third party to:

• Use the Service in violation of any applicable law, regulation, or third-party right;
• Send communications in violation of the TCPA, CAN-SPAM, state telemarketing laws, carrier rules, or call-recording/two-party consent laws;
• Upload or transmit malware, viruses, or other harmful code;
• Probe, scan, or test the vulnerability of the Service or attempt to bypass authentication, access controls, rate limits, or usage quotas;
• Reverse engineer, decompile, or disassemble the Service, except to the extent expressly permitted by applicable law;
• Use the Service to build a competing product, for competitive benchmarking, or to train a machine-learning model that competes with the Service;
• Scrape, spider, or otherwise extract data from the Service by automated means except through documented APIs;
• Resell, sublicense, or make the Service available to any third party other than Authorized Users;
• Use the Service for any high-risk or prohibited purpose, including the solicitation of minors, the promotion of controlled or prohibited substances, or any activity that is materially deceptive to consumers.

We may suspend access to the Service without liability if we reasonably determine that Customer has violated this Section 7.

8. Intellectual Property

LashBooked and its licensors retain all right, title, and interest in and to the Service, including all software, designs, templates, documentation, trademarks, and know-how, and all intellectual property rights therein. No rights are granted except as expressly set forth in these Terms. Customer retains ownership of Customer Data.

Feedback. If Customer provides suggestions, feedback, or ideas about the Service, Customer grants LashBooked a perpetual, irrevocable, worldwide, royalty-free license to use and incorporate that feedback without restriction or obligation.

9. Third-Party Services and Integrations

The Service may interoperate with third-party products and services, including payment, messaging, calendar, booking, and social or advertising platforms. Use of third-party services is governed by the terms and privacy policies of those third parties, and we are not responsible for their availability, performance, or practices. Customer authorizes us to exchange information with those third parties as necessary to provide the Service.

10. Confidentiality

Each party may receive non-public information of the other party marked or reasonably understood to be confidential ("Confidential Information"). The receiving party will (a) use Confidential Information only as necessary to perform under these Terms, (b) protect it using at least the same care it uses to protect its own confidential information of like importance (and in no event less than reasonable care), and (c) not disclose it to third parties except to employees, contractors, and advisors who are bound by confidentiality obligations. Confidential Information does not include information that is publicly available through no fault of the receiving party, independently developed, or rightfully received from a third party without confidentiality restriction. The receiving party may disclose Confidential Information as required by law, subject to reasonable prior notice where permitted.

11. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE." TO THE MAXIMUM EXTENT PERMITTED BY LAW, LashBooked DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR FREE OF HARMFUL COMPONENTS, OR THAT ANY DATA WILL BE ACCURATE, COMPLETE, OR RETAINED. LashBooked MAKES NO GUARANTEE OF ANY PARTICULAR MARKETING RESULT, REVENUE, OR NUMBER OF BOOKINGS.

12. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, NEITHER PARTY WILL BE LIABLE TO THE OTHER FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, LOST REVENUE, LOST DATA, OR LOSS OF GOODWILL, ARISING FROM OR RELATING TO THESE TERMS OR THE SERVICE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

EACH PARTY'S AGGREGATE LIABILITY ARISING FROM OR RELATING TO THESE TERMS WILL NOT EXCEED THE TOTAL FEES PAID OR PAYABLE BY CUSTOMER TO LashBooked IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM. THESE LIMITATIONS APPLY REGARDLESS OF THE FORM OF ACTION. SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN DAMAGES; IN THOSE JURISDICTIONS, OUR LIABILITY IS LIMITED TO THE SMALLEST EXTENT PERMITTED BY LAW.

13. Indemnification

Customer will defend, indemnify, and hold harmless LashBooked and its officers, directors, employees, and agents from and against any third-party claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) arising out of or relating to (a) Customer Data; (b) Customer's or any Authorized User's use of the Service; (c) Customer's breach of these Terms or violation of applicable law; or (d) communications sent through the Service in violation of the TCPA, CAN-SPAM, state telemarketing laws, carrier rules, or call-recording laws.

14. Term and Termination

These Terms commence when Customer first accepts them and continue until terminated. Either party may terminate for the other party's material breach that remains uncured thirty (30) days after written notice describing the breach. Because the subscription is month-to-month, either party may also terminate for convenience: Customer may cancel effective at the end of the current billing month through the account settings or by notice to clients@illuminationlab.io, and we may elect not to continue the Service on similar notice. Termination for convenience does not entitle Customer to a refund of fees already paid.

We may suspend all or part of the Service for non-payment, a material violation of Section 7 (Acceptable Use), a security incident, or where necessary to comply with law or protect the Service or other customers, using reasonable efforts to provide advance notice where practicable. On termination, Customer's right to access the Service ends and Customer must pay all accrued fees. For a reasonable period after termination (not to exceed thirty (30) days unless a longer period is agreed in writing), Customer may export Customer Data using available tools; after that period we may delete Customer Data in the ordinary course, subject to any legal retention obligations. Sections that by their nature should survive (including Sections 5, 8, 10, 11, 12, 13, 15, and 16) will survive termination.

15. Dispute Resolution

15.1 Governing Law

These Terms are governed by the laws of the State of Florida, without regard to its conflict-of-laws principles. The United Nations Convention on Contracts for the International Sale of Goods does not apply.

15.2 Informal Resolution

Before filing any formal proceeding, the parties will attempt in good faith to resolve any dispute by written notice to the other party describing the dispute and proposed resolution, followed by a thirty (30) day period for discussion.

15.3 Binding Arbitration

At either party's election, any dispute arising out of or relating to these Terms that is not resolved informally will be resolved by binding arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules, with a single arbitrator and venue in the State of Florida. Judgment on the award may be entered in any court of competent jurisdiction. Either party may opt out of this arbitration provision by sending written notice to clients@illuminationlab.io within thirty (30) days of first accepting these Terms.

15.4 Class Action Waiver

THE PARTIES WAIVE ANY RIGHT TO BRING OR PARTICIPATE IN A CLASS, COLLECTIVE, OR REPRESENTATIVE ACTION AGAINST THE OTHER. Disputes must be brought on an individual basis only.

15.5 Venue and Equitable Relief

For any dispute not subject to arbitration, the parties consent to the exclusive jurisdiction and venue of the state and federal courts located in the State of Florida. Notwithstanding the foregoing, either party may seek injunctive or other equitable relief in any court of competent jurisdiction to protect its intellectual property rights or Confidential Information.

16. General Provisions

• Entire Agreement. These Terms, together with the Privacy Policy and any applicable order, constitute the entire agreement between the parties with respect to the subject matter and supersede all prior discussions and agreements.
• Severability. If any provision is held unenforceable, the remaining provisions will remain in full force, and the unenforceable provision will be modified to the minimum extent necessary to make it enforceable.
• No Waiver. A party's failure to enforce any right under these Terms is not a waiver of that right.
• Assignment. Customer may not assign these Terms without our prior written consent. LashBooked may assign these Terms in connection with a merger, acquisition, reorganization, or sale of all or substantially all of its assets. Any prohibited assignment is void.
• Force Majeure. Neither party will be liable for any delay or failure to perform caused by events beyond its reasonable control, including acts of God, labor disputes, internet or telecommunications outages, governmental action, war, terrorism, or pandemics. Payment obligations are not excused.
• Notices. Legal notices to LashBooked must be sent by email to clients@illuminationlab.io. Notices to Customer may be given through the Service or to the email on file.
• Relationship of the Parties. The parties are independent contractors. These Terms do not create a partnership, joint venture, agency, or employment relationship.
• Export Compliance. Customer will comply with all applicable U.S. export control and sanctions laws and will not use or allow use of the Service from any embargoed jurisdiction or by any restricted party.

17. Changes to These Terms

We may modify these Terms from time to time. When we do, we will revise the effective date above. For material changes, we will provide reasonable advance notice (for example, through the Service, by email, or through a prominent Site banner). Changes become effective on the stated effective date, and Customer's continued use of the Service after that date constitutes acceptance. If Customer does not agree to the changes, Customer's sole remedy is to stop using the Service and cancel its subscription at the end of the then-current billing month.

18. Contact

For legal notices or questions about these Terms, contact:

• Email: clients@illuminationlab.io
• Entity: Illumination Lab LLC (Florida)

See also: Privacy Policy.